"The exhibition went really well for us. Management were all very pleased with the design and function of the stand, it was definitely eye-catching and delivered on raising Hines’s profile."
The back half of the stand was kept enclosed and protected from the aisles to facilitate the private meetings. Graphic panels were placed on the exterior of the stand showing the geographical reach of the organisation. In stark contrast the front half was kept open with a bar/reception to welcome newcomers onto the stand. A large touchscreen was placed at the bar so that visitors could view the property within the Hines portfolio.