Johnson Matthey

Johnson Matthey approached us to create an exhibition stand concept whilst they were re branding their business. Previously comprising four separate business divisions, the new public face of the brand was to use the single name Johnson Matthey and summed up with the expression - inspiring science, enhancing life.
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There was a balance of private meeting space and comfortable semi-private spaces where more impromptu discussion could take place. We gave the stand the look and feel of a first-class airport lounge by creating a low level glass wall at the front perimeter. There was a physical boundary but not a visible one allowing passers-by to see business taking place.

 We used Self Adhesive Vinyl for the logo which is a flexible and versatile material and it can be printed and cut into almost any shape and size. It gives us the capability of colour matching JM's corporate colours and using high tack know this will stay on the painted wall for a sufficient amount of time.
Etch film was used on the glass doors which gives a frosted effect so it makes those meeting rooms more private.

The back walls with large printed images were used to also divide up the meeting rooms. They were printed onto a poly fabric material with silicone edge so that they can be pushed tightly into the frames, thus giving us a neat clear crease free image.
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At the front of the stand we created a fresh take on a lab bench. This employed RFID technology in the form of ‘Pick and Place’ which stand visitors could engage with. An animated version of the new JM brochure was used as content for three screens built into the bench. When a coloured lab flask was picked up and placed on the bench, it triggered information about how JM were inspiring science and enhancing life. The lab bench really raised activity on the stand at the same time raising brand awareness.

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